Regenerative Marketing is about nurturing communities and building local prosperity. The outcomes of regenerative marketing include value creation for customers, employees, and local communities.
The question we ask first is: where is value being created, and for whom? If there is little or no value being created for the local community, then we’re deliberately building an extractive, or worse, a degenerative – economy.
Regenerative marketing must – by definition – build community wealth.
Where to begin? Learn more >>